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Winning takes a back seat to the welfare of young athletes in the American Coaching Effectiveness Program. By Dan Frase The American Coaching Effectiveness Program (ACEP) is a comprehensive series of courses which educate persons who coach young children. The two parts teach sports medicine and science techniques, tactics and rules of the specific sport being coached. The Waukegan Park District promotes the ACEP philosophy — "Athletes First, Winning Second" — to its coaches. This has been accomplished by the employment of a full-time recreational professional to coordinate and run a Level 1 certification program. In addition, the district purchased materials (texts, study guides, patches, certificates and films) which help ensure a quality program. Getting started The American Coaching Effectiveness Program was successfully introduced to Waukegan residents through a series of promotions beginning in October, 1983. It culminated with the start of the first clinic in December of that year. Our first promotional event was a two-hour dinner to introduce ACEP to the Greater Waukegan Baseball Association (GWBA). The GWBA's support and recommendation were essential to our efforts. The ACEP was introduced with a movie and a short slide presentation. The park district also committed itself to providing the time and money necessary for running quality clinics and certifying coaches. Everyone present at the dinner received a schedule of ACEP clinics and a brochure explaining the program. Coaches in attendance also received a schedule with first and second program dates. Spreading the word The ACEP Instruction Manual outlines a specific publicity program to be followed. After promoting ACEP directly to the GWBA, letters were sent to all coaches involved in its program. In addition, publicity releases were sent to all local newspapers and radio stations. The greatest contributing factor to our success was that we implemented ACEP according to design. A great deal of time and research was spent on developing a program that would run efficiently with minimal effort. The first clinic focused on baseball and was attended by 16 coaches. Coaching levels ranged from our youngest players to the local American Legion level. Fourteen of these coaches completed the program and were certified. Presentations, which included a patch and certificate, were made at the GWBA meeting and documented with pictures. Coaches were urged to wear the patches at all games to create an awareness of the program and encourage questions. Illinois Parks and Recreation                                 22                                                       July/August 1985 A second effort The second ACEP clinic started one week after the first one ended. It was again promoted with letters, this time to all local coaches (soccer, baseball and football) and other interested individuals. A 20-minute promotional slide presentation was developed for use at association meetings. It gave a basic outline of the clinics. Samples of the patches and certificates were also available, and the media releases were continued. The second clinic was held on four consecutive Tuesday evenings. Sixty-five coaches representing a variety of sports (with soccer dominating) attended. Their professional backgrounds varied from local business owners to paramedics and policemen.
Current efforts The ACEP has been accepted in Waukegan and has support from all youth sports associations. For example, the Waukegan Soccer Association (WSA) wants all of its coaches to be certified in the Level 1 program. The Waukegan Football Association (WFA) and the WGBA both plan to make ACEP an integral part of their programs. More than 70 coaches have been certified in Level 1 programs during the four ACEP clinics. Parents are also getting involved.
Illinois Parks and Recreation                                 23                                                       July/August 1985 |
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